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    <loc>https://www.lauramiercreative.com/about</loc>
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    <lastmod>2022-04-20</lastmod>
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      <image:title>About - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2023-02-27</lastmod>
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    <loc>https://www.lauramiercreative.com/work-samples/arizona-visitor-guide</loc>
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    <lastmod>2023-10-04</lastmod>
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      <image:title>Work Samples - Arizona Visitor Guide - Pitch-black skies filled with dazzling stars. Snow-white ski runs draped with fresh powder. Ancient tribal lands that astonish the mind and adventures that invigorate the soul. And the legendary Route 66—”The Mother Road”—that runs through the middle of it all. There’s a whole lot to discover here. Whether you’re strolling through the vineyards of our welcoming wine regions, perusing state-of-the-art exhibits in our world-class museums or unwinding in our luxurious spas and hidden hot springs, you’ll find that Arizona is nothing short of spectacular.</image:title>
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      <image:title>Work Samples - Arizona Visitor Guide</image:title>
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      <image:title>Work Samples - Arizona Visitor Guide</image:title>
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      <image:title>Work Samples - Arizona Visitor Guide</image:title>
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      <image:title>Work Samples - Arizona Visitor Guide</image:title>
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    <loc>https://www.lauramiercreative.com/work-samples/nebraska-website-rebrand</loc>
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    <priority>0.5</priority>
    <lastmod>2022-04-20</lastmod>
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      <image:title>Work Samples - Nebraska Website Copy</image:title>
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      <image:title>Work Samples - Nebraska Website Copy</image:title>
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      <image:title>Work Samples - Nebraska Website Copy</image:title>
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  <url>
    <loc>https://www.lauramiercreative.com/work-samples/chattanooga-meetings</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-04-20</lastmod>
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      <image:title>Work Samples - Chattanooga Meetings Campaign - Right size, right attitude.</image:title>
      <image:caption>This is the sweet spot. Where you can get from a boardroom to a hiking trail in no time flat. Where a thriving arts and culture scene coexists alongside spectacular natural beauty. And where it's easy to get to, easy to get around, and easy to stay awhile. Come meet in Chattanooga.</image:caption>
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      <image:title>Work Samples - Chattanooga Meetings Campaign - Meet in Chattanooga.</image:title>
      <image:caption>This mid-sized city has the heart of an adventurer—and locals that make it feel like home. With this campaign launch featuring print and digital ads, plus a dedicated eNewsletter, now meeting planners know it. Soon, others will, too.</image:caption>
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  <url>
    <loc>https://www.lauramiercreative.com/work-samples/happy-traveler</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-04-05</lastmod>
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      <image:title>Work Samples - Pennsylvania Happy Traveler - Foodies welcome.</image:title>
      <image:caption>Pennsylvania isn’t all cheesesteaks and shoo-fly pie. From the Amish countryside to Philadelphia’s Chinatown, the state is a smorgasbord of diverse cultures. This roundup highlighted distinctive takes on a “dumpling” that visitors can savor throughout the state.</image:caption>
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      <image:title>Work Samples - Pennsylvania Happy Traveler - Steer the Eye</image:title>
      <image:caption>Wherever possible, we sought to add engaging features, fun graphics and elements that establish hierarchy on the page, while telling the story in a way where readers feel like part of the conversation.</image:caption>
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      <image:title>Work Samples - Pennsylvania Happy Traveler - Seek Joy</image:title>
      <image:caption>As the birthplace of the nation, the Keystone State is the place where “life, liberty and the pursuit of happiness” comes to life. We explored the many ways people explored creativity, fun and happiness during the pandemic (as illustrated by these “keystone” caricatures) and where people can explore their newfound pastimes when they return to Pennsylvania for vacation.</image:caption>
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      <image:title>Work Samples - Pennsylvania Happy Traveler - Play a little.</image:title>
      <image:caption>The final page of the guide is what we call our “Last Word.” It’s where we invite readers to relax, unwind and pass the time. Through the years, we’ve featured a coloring page (the Crayola Factory is in Lehigh Valley, after all), Bingo with iconic experiences and a crossword puzzle that featured only-in-PA finds. (Hint: the answers can be found in the guide.)</image:caption>
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  <url>
    <loc>https://www.lauramiercreative.com/work-samples/business-in-colorado</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-04-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/623deb56fe401a6d36122da1/cb7fa464-5962-49e3-a7df-a7bbf60a52cd/AdobeStock_337587442.jpeg</image:loc>
      <image:title>Work Samples - Business in Colorado - Blazing the Career Path</image:title>
      <image:caption>Many of Colorado’s recent graduates lacked real-world experience, while businesses struggled to recruit employees with the appropriate competencies for skills-based positions. This article highlighted several modern apprenticeship programs facilitated by local chambers of commerce to bridge this gap.</image:caption>
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    <image:image>
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      <image:title>Work Samples - Business in Colorado - Building Business Resilience</image:title>
      <image:caption>With the COVID-19 global pandemic, businesses in Colorado and across the world faced an all new set of unforeseen challenges and ever-changing regulatory requirements. The ACCC had recently organized a workshop for members, and we gleaned event insights to develop educational content for the publication.</image:caption>
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